Mar 15 2010
Website Check Up: Free SEO Tools to Get You on Top
Many Web site administrators and marketing pros know that SEO or search engine optimization is essential in the success of any Web site. Websites are the cornerstones of many marketing strategies and ensure the success of overall marketing success in many cases. Even when the business economy isn’t in the midst of recession, these marketing budgets are the first to get slashed. So what is the key to successfully driving traffic to your site on a bare bones budget? These ten free SEO tools will help you take the first step in the right direction.
SEOZio is a quick check of on- and off-page factors with a collaborative rating on your site. The tool, created by Eyeflow.com, is a reliable check on your site’s effectiveness. It also explains each item so that you know its importance. Go to http://www.eyeflow.com/seozio/ and get your score.
SpyderMate is an analysis tool that ranks your site based on a 100 point scale. The score factors in page depth, Google page rank, Alexa rank, external back links, domain age, H1 tags, title tags, and alt tags for image names. Each factor has an explanation of its importance and how your site should be producing. Overall, this is a great overview of items you could quickly fix and begin ranking higher. To get your SpyderMate analysis visit http://spydermate.com and enter your site’s URL.
Website Grader generates a report that is broken into Create Content, Optimize, Promote, Convert and Analyze. It provides a very comprehensive analysis on the marketing effectiveness of each URL. A unique feature of this report is that it addresses your company from a social media standpoint as well. With a Blog Grader component that accounts for traffic and back links, a lot of great information is available here. Try http://websitegrader.com/ to see how your site matches up.
Keyword Density Analyzer is a great tool to compare what keywords are showing the most in your site’s content. Find out if you are saying the right thing about your company online with your keywords. Simply put in your URL to see a list of keywords and their search density percentage. Go to http://tools.seobook.com/general/keyword-density/ to begin your keyword report.
Alexa is a very important site today among Website owners. By searching for your site’s URL, you can see who is linking to you, your overall site’s rank, and read reviews about your site. Getting people to write reviews about your site will also help you get a higher rank. According to this site, sites ranking in 100,000 or less are the most visited sites. See where you rank, got to http://www.alexa.com/ and search for your URL.
There are also a variety of companies out there that do free customized online marketing analyses. Pittsburgh Web development firm, Nurelm, performs Internet Strategy assessments for area businesses as a free service. If you’d be interested in a customized report for your business, contact the author of this article, Heather Jewell at 1.877.2NuRelm ext. 204 or Click Here.
One Response to “Website Check Up: Free SEO Tools to Get You on Top”
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Thanks for the list. I had never heard of SEOzio or SpyderMate – I’m checking them out now.